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Ennera

Ennera is a global supplier of alternative, sustainable and renewable energies. They are based in northern Spain and are backed by the CAF group of companies.

Creating an international renewable energy brand

Ennera started out life as a company called Ibaia, based near San Sabastian in the north of Spain.

Firedog were tasked with creating a brand and visual identity which would compete in the global markets, in particular – The UK and the USA. The alternative and sustainable energy sector is in its infancy. This means that there are many suppliers who have less than adequate product and service offerings. The key point of difference behind Ennera is the approach of the business – Bringing big business methodologies and practices to a young market. The brand had to convey properties of both excitement and establishment.

Strategic thinking : Following strategic orientation with the client, the creative team develop conceptual themes for the brand.
Natural flow : The development followed a number of creative avenues - From natural elements, to Spanish medieval stonemasonery to modern European art

Creating an international renewable energy brand

Ennera started out life as a company called Ibaia, based near San Sabastian in the north of Spain.

Firedog were tasked with creating a brand and visual identity which would compete in the global markets, in particular – The UK and the USA. The alternative and sustainable energy sector is in its infancy. This means that there are many suppliers who have less than adequate product and service offerings. The key point of difference behind Ennera is the approach of the business – Bringing big business methodologies and practices to a young market. The brand had to convey properties of both excitement and establishment.

WORDS: firedog